We all get more emails every day than we can respond to. Even if you just want to acknowledge an email, it’s a pain in the behind. You want the people who sent you the email to feel listened to, but frankly you don’t want to spend the time writing some pithy response.
Here’s what I wrote on the product website:
1. Your friend from California sends you an email with an important update about what’s going on. You don’t have time to write a full response at this moment. No problem, just hit “cool”.
2. Your girlfriend sends you an email with a picture. Perhaps it’s the 10th today, so instead of putting together a lengthy reply, just hit “like”.
3. Milton from your office sends you another lame link about staplers, how he’s being mistreated, and he’s copied like 15 people on the email. Don’t call him an idiot, just hit “whatever”.
You quickly respond letting them know that you got their email… and they get a quick note back from you acknowledging their email!
For those of you wondering what my new stealth mode software company is all about — it’s not this. This is a bit of a fun side project inspired by this video:
Hopefully I’ll see you responding ‘cool’ to an email of mine soon!